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 Case Study: REALiS ProjectorsREALiS Projectors (Multi-use PowerPoint/Flash)Canon's REALiS projectors were the first affordable LCOS projectors, and were engineered to provide super high-resolution display (SXGA+) for key user markets. The company intended to utilize a wide range of communication channels to deliver this message, and required a presentation that was attention-getting, supported the key marketing strategy, and was flexible enough for use in several sales and promotional applications.  Solution: We created a multi-use presentation that incorporated PowerPoint, Flash, and other animation. This allowed us to create sales presentations, trade show displays, email blasts, website rich media, and other relevant tools, (using the same basic positioning strategy), which would allow our customer to have their message seen in a very competitive marketplace. Click the image on the left to view work. |
